“How can I set myself apart from my competitors?
What will make my profile memorable?
What is the quickest and easiest way to get people to “like”my Facebook Business Page?
How can I maximize social media networking to improve sales?”
If you have ever asked yourself questions like these, you need Facebook Optimization for your business. To customize your Facebook profile can help, but to put the real power of social media at your finger tips, you must increase the accessibility of your Facebook business on many levels.
Be sure to check out our Social Media Management Service, as well.
Customize Your Facebook Landing Page Layout
Facebook Business Customization Samples
Naturally, this page will be heavily branded with your company name, logo and other marketing collateral, making the page far less generic than the typical Facebook profile and more memorable to your visitors.
Your Facebook Business Profile pic can also be branded with your company logo and contact information and can even be used as ad space or QR codes.
Facebook Business Like Incentives
The custom landing page is also a great place to advertise your Like Incentives. These can be as simple as “Like Us for 10% off your next purchase.” The consumer likes your page to get the discount and you gain another fan on your social network.
Like incentives are also a great way to create a loop between Facebook and your website. For example, when the customer likes your customized Facebook business page, a hidden link to your website is revealed. This is where the coupon or coupon code can be found. If it is a monthly special, for example, the potential for repeat visits to your website grows with each “like.”
This added traffic to your website is a guaranteed way to get higher Search Engine Rankings.